Currently viewing posts tagged: digital

Time And Message Matter When Marketing On Mobile

eMarketer recently published an article explaining how moms are a large target for marketers.  According to research, moms currently account for $2.25 trillion as of June 2013.  However, moms are a very diverse group, as many are single, in the work force, and pressed for time.  With this change happening,…

Building Your Digital Marketing Strategy

The digital world is evolving at a rapid pace, and as many businesses are jumping right into setting up a Facebook page or creating a mobile app, they are failing to comprehend the big picture; consequently falling short of their business objectives and deliverance of a relevant customer experience.

With…