Expertise

Health & WellBeing

Health issues have become an ever-more-prominent part of our lives, our economy and our everyday conversations, particularly with the aging of the largest group of consumers, the Baby Boomers. Whether we are dealing with a dedicated healthcare organization or developing WellBeing initiatives for large consumer organizations, Lorél Health & WellBeing brings years of experience in the field to bear on these challenges. We’re less about tactics than about game-changing ideas that interrupt consumer indifference and propel measurable brand traction. A full-service entity within the agency, Lorél Health & WellBeing works with health systems, hospitals, disease states, devices and diagnostics companies and much more to energize patient, physician, caregiver and customer engagement through meaningful connections.

In addition to the broad range of services listed under the overview, we offer specialized services for our Health & WellBeing clients:

• Patient, physician and influencer profiling
• Congress and symposium strategies
• Detailing/e-detailing
• Physician referral programs
• Patient acquisition and compliance programs
• Patient education
• Unbranded disease state marketing